If you need the content on your desktop website to be the same as that on mobile devices, then a responsive design is the way to go. The purpose of responsive design is to have one website that seamlessly resizes and adapts to fit the screen of any device. Rather than building a totally separate mobile website, your main website is coded to automatically adjust to the resolution of a screen for the best user browsing experience – no more frustrating scrolling and zooming.
There may be instances when the content and functionality on your mobile devices will differ to that needed on your regular site. To give your customers a seamless mobile experience, you may need to create an app like feel or present a more simplified version of your website. This allows you to make pertinent information readily available at the customers fingertips.
A separate/dedicated mobile website may also be the solution to those with an existing website. If you are not ready for a full site redesign, it makes more sense and its more economical to develop a simple mobile site than trying to implement a responsive approach.
For the ultimate mobile user experience we recommend building a mobile app. Native apps provides advanced features that are not available with a web-based implementation such as offline mode, device hardware features (camera, GPS, accelerometer, etc.), advanced security, data synchronization, and many more.
